Links Google rewards. Mentions ChatGPT cites. One service.
High-authority reactive-PR links for SaaS & FinTech: each placement is a permanent backlink and a brand mention in the publications LLMs cite. Live spreadsheet tracking. Inbox forwarding. No black boxes.
See the tracker every client gets → View the Sample Tracker
★ Rated 5 stars by clients on Trustpilot
Earned Media Booster is DMR.agency's done-for-you reactive PR service. We pitch your expertise to journalists on HARO, Featured, Qwoted, and four other platforms, earning editorial backlinks and brand mentions from DR 40-90 publications, the same sources AI systems cite. $449 per live placement, 10-link minimum, with live tracking and a 90-day replacement guarantee.
Most link-building agencies are black boxes. You pay. You wait. You hope.
If you're a SaaS or FinTech company building authority, you've probably hit spammy guest-post services, $5K-$15K/mo retainers with zero transparency, vendors delivering PBN or forum spam, DIY HARO attempts that eat your team's time, and agencies still selling the 2019 SEO playbook while your buyers ask ChatGPT instead of Google. Earned Media Booster is the transparent alternative, built for how authority actually works in 2026.
Reactive PR across 7 platforms, daily.
Journalists at real publications post source requests every day. We monitor 7 platforms, pitch your expertise to the relevant ones, and earn you high-authority backlinks: earned, never paid, with complete visibility into the process.
What You Actually Get
Domain Rating Boost
Links from DR 40-90+ publications that genuinely move the needle on your domain authority.
Brand Authority
Get featured on Forbes, TechCrunch, Business Insider: the publications your prospects, and their AI assistants, already trust.
AI & LLM Visibility
Every placement is a brand mention on a site LLMs trust. ChatGPT, Claude, Perplexity, and Google AI Overviews draw their answers from exactly the DR 40-90 publications we place you in. Heavily-mentioned brands show up in up to 10x more AI Overviews.
Topical Relevance
Links from content that's actually about your industry, not random guest posts on irrelevant blogs.
See everything we do, in real time.
Most vendors tell you to trust the process. We let you watch it. No competitor we know of offers all three: a live tracking sheet, inbox forwarding, and pitch approval; some explicitly refuse pitch review.
Live Tracking Spreadsheet
See every query we pitch, when we pitched it, and placement status, updated in real time.
Inbox Forwarding
Every journalist response forwarded to you the moment it arrives. No delays, no summaries.
Sample Pitch Approval
Review exactly how we'll represent your brand before we pitch a single query.
Quality Control
A 700+ domain blacklist filters out low-quality sites. Every placement is manually reviewed.
| Date | Outreacher | Placement | Anchor Text | DR | Link Type | Type | Status |
|---|---|---|---|---|---|---|---|
| Jan 15, 2024 | James | Addiction Group: “What Does Black Heroin Look Like?” | [client] | 68 | No-follow | Contextual | Live |
| Jan 18, 2024 | Sarah | Healthline: “The Risks and Effectiveness of…” | [client] | 92 | Do-follow | Contextual | Live |
| Jan 18, 2024 | Sarah | Realtor.com: “Is It Worth It: Getting a Humidifier…” | [client] | 91 | Do-follow | Contextual | Live |
| Jan 29, 2024 | Sarah | PR On The Go: expert roundup feature | [client] | 43 | Do-follow | Contextual | Live |
| Jan 31, 2024 | Sarah | Trustworthy: “First Aid Skills Every Teacher…” | [client] | 46 | Do-follow | Contextual | Live |
| Jan 31, 2024 | James | Doctors Magazine: “How Do Physicians Pro…” | [client] | 51 | No-follow | Contextual | Live |
Actual tracker format (sample data).
Don't take our word for it. Here's an actual pitch.
A real journalist query, our real pitch (sent on behalf of our own founder), and the Forbes placement it won. This is the craft you're approving in Step 02.
“Tips on leadership: how to ensure that your team is taking you seriously, and how to stop them from overstepping you?”
Hello there,
I am the PR representative of Syed Irfan Ajmal, a serial entrepreneur, digital marketer, author, podcast host, and international speaker. He has bylines in Forbes ME, the World Bank, Business.com, SEMrush, HuffPost, and others, along with citations in Entrepreneur.com, Reader's Digest, The Next Web, Tech in Asia, etc.
His verbatim response to your query is as follows:
“For leaders, gaining respect from their employees is mandatory. However, it's not an easy task. They need to prove they are competent enough and worthy to lead them. Following are some tips that have worked for me and can help other leaders in this regard:
Be a Good Listener
If you want others to listen to you, you must listen to them first. Mastering the craft of listening will help you figure out what your employees actually want and will increase the level of trust they have in you. Consider this shocking statistic: ‘79 percent of people who quit their jobs cite lack of appreciation as their reason for leaving.’ [Source: O.C. Tanner]
Have Open Communication
Employees often hesitate in communicating their needs to their leaders as they are unsure about the sort of reaction they might get from their bosses… It becomes the responsibility of the leaders to provide a safe environment where their employees are not afraid to speak up their minds. [Stat + source included in the full pitch]
Take Employee Feedback Seriously!
Just saying that you welcome feedback is not enough. You should actively seek it out: regular one-on-one check-ins, and asking employees to rate your efforts on a scale of 1 to 10.”
Syed Irfan Ajmal's information: Founder & MD @ SIA Enterprises · website, headshot (200×200), Twitter, and LinkedIn links included.
Does this help? Let me know if you need more information.
Regards,
Sarah, PR Rep @ SIA Enterprises
Forbes: “5 Successful Entrepreneurs Share Their Self-Confidence Secrets” by Kate L. Harrison
Every client approves 2-3 pitches like this before we send a single one. That's the standard for all of them. You'll approve the tone, positioning, and quote style before we send anything. No surprises.
7 steps from order to placements.
Order & Onboard
A 10-15 minute intake form: expertise areas, preferred topics, key team members, and any off-limit subjects.
Approve Sample Pitches
We send 2-3 sample pitches showing exactly how we'll represent your brand. You approve or request edits.
Get Your Tracking Sheet
A live Google Sheet tracking every query we pitch. Watch opportunities and responses in real time.
We Monitor 7 Platforms
Daily scans of HARO, Featured, Qwoted, Source of Sources, SourceBottle, JournoFinder, and #JournoRequest.
Filter & Qualify
Every query is checked against our 700+ blacklist and reviewed for DR, traffic, and topical relevance.
Pitch Fast
We respond to qualified queries within hours, and forward every journalist reply to your inbox.
Links Go Live (typically within 10 business days)
Articles publish, backlinks go live, and we log URLs, DRs, anchor text, and the brand-mention context around each link. You pay only for live placements.
From real SaaS & FinTech clients.
These aren't theoretical case studies; they're actual DMR clients who used reactive PR to transform their domain authority and traffic.
100+ PR links · 45K+ keywords · 30K+ monthly visitors
“Their biggest weapon has been doing outreach to earn high-quality backlinks from Forbes, Mashable, Reader's Digest, and 100s of other authority sites.”Brett Helling, Founder · Rethink402 LLC
Placements: Databox (DR 79), SavvyCal (DR 70), Bulk.ly (DR 69)
DR 43 → 58 · 50+ links · 577K monthly visitors (peak 1.5M)
“Helped us achieve growth we couldn't have imagined… most cost-effective marketing investments we've made.”Brett Helling, Founder · Rethink402 LLC
437% DR increase · earned links only · proof it works on a bootstrap budget
“DMR.agency's HARO outreach service earned us natural high authority links from mainstream publications like MSN, Yahoo, and Best Company (DR = 71)… our main site experienced an increase of 120.21% in organic traffic.”
Simple, transparent pricing.
No complicated tiers. No retainer lock-in. Just quality links at a fair price.
- Pay only for live placements: each one a permanent link and a brand mention (no upfront cost for pitches)
- Target DR 40+ publications (typical results DR 50-70+)
- Live tracking spreadsheet access
- Inbox forwarding for every journalist response
- Sample pitch approval before we start
- Manual quality review on every placement
- 700+ low-quality sites excluded via blacklist
- Typical first placement in ~10 business days
- 90-day replacement guarantee on any lost link
- Contextual, topically relevant links only
Comparable per-link services run $350-$700, typically without inbox forwarding, live tracking, or pitch approval.
Place Your Order →Our Quality Guarantee
If a placed link disappears within 90 days, we replace it at no cost. We maintain a 700+ domain blacklist and manually review every placement for DR, traffic, and relevance. You're not buying mystery links.
Pay-for-performance: you only pay for links that actually go live. If we don't deliver the agreed placements within the service period, you receive a pro-rated refund for undelivered links. No questions asked.
And even when a link is lost, the mention usually stays live elsewhere; mentions don't 404 inside an LLM's training data.
| Feature | DMR Earned Media Booster | Per-Link HARO Services | Typical PR Agency | DIY Reactive PR |
|---|---|---|---|---|
| Real-Time Tracking | ✓ Live spreadsheet access | ✗ Periodic reports, if any | ✗ Monthly reports only | ⚠ You track yourself |
| Inbox Forwarding | ✓ Every response forwarded | ✗ Rarely offered | ✗ Black-box approach | ✓ You see everything |
| Sample Pitch Approval | ✓ You approve before we start | ⚠ Sometimes | ✗ “Trust us” | ✓ You write them |
| Pay-For-Performance | ✓ Only pay for live links | ⚠ Varies | ⚠ Often retainer-based | ✓ Free (your time) |
| Quality Filtering | ✓ 700+ blacklisted domains | ⚠ Varies widely | ⚠ Varies widely | ✗ You figure it out |
| Framed for AI Visibility | ✓ Mentions + citations logged | ✗ Links only | ✗ Links only | ✗ Not tracked |
| Turnaround | ✓ ~10 business days to first placement | ⚠ 2-6 weeks typical | ⚠ 30-90 days typical | ⚠ Depends on you |
| Cost | ✓ $449/link flat, 10-link min | ✗ $350-$700/link | ✗ $5K-$15K/mo retainers | ✓ Free (opportunity cost) |
Pitching is personal. So is this service.
Earned Media Booster is run by DMR.agency, led by Managing Director Syed Irfan Ajmal, building authority for SaaS & FinTech companies since 2013. Every pitch is written by a human who has read the journalist's query, not blasted by a tool. Read what clients say on Trustpilot or connect on LinkedIn.
Common questions.
Are these “real” HARO links, or are you buying placements?
100% earned, never paid. We pitch your expertise to journalists actively looking for sources on platforms like HARO (relaunched in 2025 under Featured), Qwoted, and Source of Sources. If a journalist publishes your quote and link, it's because they found your input valuable, which is what makes these links Google-safe and high-quality.
What if I don't have “expertise” to share?
You have more than you think. Journalists want industry insights, data, tactical how-tos, and trend observations. If you run a company or have hands-on experience in your field, you have expertise worth quoting, and we'll help you articulate it.
How do you ensure link quality?
Every opportunity passes a 3-layer filter:
- Blacklist check against 700+ low-quality domains
- Domain metrics review: DR (Ahrefs), traffic, and spam score
- Topical relevance: only queries relevant to your industry
If a query doesn't pass all three, we don't pitch it.
How many links can I expect per month?
It varies by industry: SaaS/Tech 3-6/mo, FinTech 2-5/mo, niche B2B 2-4/mo. This is a marathon, not a sprint: quality over volume. Our 10-link minimum typically fulfills within 2-4 months.
Do I need to be available for interviews?
Minimal involvement. A 10-15 minute onboarding form, 5-10 minutes to approve sample pitches, and occasional 2-3 sentence follow-ups when a journalist asks for more. We handle ~95% of the work.
What happens if a link gets removed?
We replace it at no cost within 90 days. This is rare; most reactive-PR links are permanent editorial content, but we guarantee it anyway.
Do backlinks still matter now that AI answers questions?
Yes, but they're no longer the whole story. Links are still how Google measures trust, and that hasn't changed. What's changed is that LLMs like ChatGPT and Perplexity decide who to recommend based largely on brand mentions: how often your name appears alongside your topic in publications they trust. Mentions are the new currency. The useful part: every link we earn is editorial, so it comes with a mention in exactly those publications. You're not choosing between the old game and the new one; one placement plays both.
Will these placements help me show up in ChatGPT and AI Overviews?
No one can guarantee AI citations, and you should run from anyone who does. What we can say: ChatGPT, Claude, Perplexity, and Google AI Overviews source their answers from high-authority publications (the same DR 40-90 sites we place you in), and research consistently shows heavily-mentioned brands appear in far more AI answers than unmentioned ones. Our job is to get you named, in context, in the publications AI systems cite. That's the strongest documented input to AI visibility there is. The output, whether a given model names you for a given question, isn't something anyone controls.
Why $449 flat instead of DR-based pricing tiers?
Because tiers create the wrong incentive. When an agency charges more for higher-DR placements, it profits most from steering effort toward its priciest tier, and you can never verify where the effort actually went. That's a black box, and we don't do black boxes. One flat rate means we pitch the best opportunity for you, every time, including the DR 50-70+ placements that competitors price at $700. Comparable services run $350-$700 per link; $449 flat, with everything included, is the honest middle.
Can I see the tracking spreadsheet before I commit?
Absolutely. Check out the sample tracker on this page to see exactly what you'll get access to. You'll see every query we pitch, the publication's Domain Rating, pitch status, and journalist responses, all updated in real time.
Is this service only for SaaS and FinTech companies?
No, but that's our specialty. Journalists frequently request expertise in these verticals, the topics align well with reactive PR opportunities, and our team has deep experience in these industries. That said, we work with clients in other B2B verticals (marketing agencies, consulting firms, professional services). Wondering about your industry? Book a strategy call and we'll give you an honest assessment.
How is this different from your other Done-For-You Earned Media service?
Earned Media Booster is a focused, link-building-specific service. Our broader Done-For-You Earned Media service adds proactive outreach (guest posts, podcast pitching, expert roundups), thought-leadership strategy, and content support. Choose the Booster if you specifically want high-quality backlinks through reactive PR with full transparency and tracking. Interested in the broader service? Get in touch →
Links are the floor. Authority assets are the ceiling.
Earned Media Booster gets you cited in other journalists' stories. The Earned Media Engine makes you the story: original research, proprietary data, and interactive tools that journalists cover and AI systems cite by name. If you're ready to own the asset instead of borrowing the spotlight:
Not sure which fits? Start with Booster; every campaign client started with links.
Build authority the transparent way.
Start earning the links Google rewards and the mentions LLMs cite, with live tracking, inbox forwarding, and quality guarantees. 10-link minimum, $4,490 total.
Questions? Email us at irfan@dmr.agency
All reactive-PR links earned, never bought
Pick a time that works for you.
30 minutes · Google Meet · No pitch deck, just an honest conversation.